App Development – Coruscate Solutions https://www.coruscatesolution.com Custom Website Development Company Sat, 28 Aug 2021 13:08:39 +0000 en-US hourly 1 https://www.coruscatesolution.com/wp-content/uploads/2019/05/favicon_864edbf3ffd8d240f22ad0efd9a190c7-60x60_d5dff2c2ec67fb43259dd3f73efaacd5.png App Development – Coruscate Solutions https://www.coruscatesolution.com 32 32 How DhiWise Helps You to Generate Clean Code for Your Project? https://www.coruscatesolution.com/generate-clean-code/ Sat, 28 Aug 2021 13:08:39 +0000 https://www.coruscatesolution.com/?p=25437 As your app project code grows over time it becomes difficult to maintain and add new functionalities to it, and sometimes the cost of training new people to understand such…

The post How DhiWise Helps You to Generate Clean Code for Your Project? appeared first on Coruscate Solutions.

]]>
As your app project code grows over time it becomes difficult to maintain and add new functionalities to it, and sometimes the cost of training new people to understand such a project is much higher than building the same project from scratch.

So what can be the solution to such problems, and how to keep your code maintainable and testable against changes over time? The answer is hidden in the clean code architecture.

What is clean code architecture?

A software architecture puts some constraints on how you implement business logic, and it restricts design choices to reduce the complexity of a software system. However, a lot of people struggle to choose the best architectural pattern.

On the other hand, there has been a lot of discussion on how to write the application code in a clean way. According to the global programmer community, Robert C. Martin, aka Uncle Bob, has specifically written a book on clean code architecture.

The clean code architecture can be used in all types of applications and platforms. Therefore, it is extremely important to understand the idea behind it, and how it can be the best solution for most of the problems faced by the development and testing community.

The basic concept behind clean code architecture is the separation of concern and it is achieved by dividing the software into layers. Each layer has at least one layer for business rules and another for the interface.

The system with clean code architecture is:

1. Framework Independent

A clean code architecture that is independent of the framework does not depend on the specific features of the library to work smoothly.

2. Testable

The business logic behind the application can be tested without affecting the front end, back end, and other external elements.

3. UI Independent

It is easy to make changes in the UI without changing the business logic.

4. Database Independent

Changing your database technology such as Oracle or SQL Server to MongoDB, BigTable, CouchDB or something is easier without affecting the business rules.

5. Independent of External agency

Your business rules don’t know anything about the outside world.

Clean code architecture

In the above diagram, different layers represent the different areas of software where the higher layer of software becomes its outer circle that represents the mechanism and the inner circle represents policies.

The overriding rule that makes this architecture works are the Dependency Rule. The Rule says that the source code dependency can only point inward so that nothing in the inner circle can impact the outer circle.

Now you understand the clean code, let us understand why it is so important.

Importance of Clean Code Architecture

The major drawback of ignoring clean code architecture is that it will contribute to growing technical debt due to rework. Writing dirty code increases the complexities of code maintenance and testing.

Code refactoring, eliminating bugs, using libraries and frameworks to add new features is time-consuming and costly if the source code is too complex to understand and modify. However, this complication can be avoided by implementing clean code architecture.

Though implementing clean code architecture has many benefits, but is it really easy to implement?

Reasons behind the difficulty in writing clean code

Obviously, writing a clean code can be difficult if you don’t know how to write it, but once you know how to deal with it, it will be similar to the other aspects of programming.

At university, the focus is only on learning new programming languages and solving problems, no one teaches us how to write clean code, but in the professional environment, a developer needs to take care of multiple things.

Unlike University projects, professional developers work on real-world problems that need consistent improvement, adding extra features, and must have high quality. That’s all will be harder to achieve if the code is harder to understand.

The problem can be solved by providing training to the developers on how to write clean code, but it consumes lots of developer’s time and the cost of training is much higher.

The only solution for the developers is to teach themselves how to write clean code.

The Role of DhiWise that generates clean code

Training developers seems costly and time-consuming. What if developers can generate clean code online?

DhiWise provides a platform for developers to build web and mobile applications quickly using its advanced features and support for most popular technology such as Node.js, React.js, Kotlin, and MongoDB (more technologies will be supported soon)

One of the great features of DhiWise is its support for clean code architecture that enables developers to generate clean code for their business logic.

To generate clean code for your project, you need to follow just a few steps such as platform configuration, add models, set up authentication, add model permissions, set routs and your final clean code is ready to build.

Building Your Project

DhiWise: Building Your Project

Before building your project, you just need to select Generate clean code option, once the build is ready you can download the project.

code is ready to download

DhiWise: Source code is ready to download

Looks amazing!

Want to generate clean code for your project business logic in a few clicks? Sign up today to quickly start your journey.

The post How DhiWise Helps You to Generate Clean Code for Your Project? appeared first on Coruscate Solutions.

]]>
A DhiWise Guide to Building/Making Scalable, and High-Performance Web Application https://www.coruscatesolution.com/build-scalable-web-app/ Mon, 23 Aug 2021 11:15:40 +0000 https://www.coruscatesolution.com/?p=25385 What if your application is slow and unable to scale with the growing number of users? To avoid such problems business owners and developers want to build scalable, and high-performance…

The post A DhiWise Guide to Building/Making Scalable, and High-Performance Web Application appeared first on Coruscate Solutions.

]]>
What if your application is slow and unable to scale with the growing number of users? To avoid such problems business owners and developers want to build scalable, and high-performance websites.

A typical website is more than just a few web pages, it comprises a front-end, server, APIs, and other services. Building a successful web application that is scalable, delivers high performance, and fulfills user expectations is a complex task.

This article guides you through the key factors to keep in mind for building your next high-performance and scalable web application.

But before that, let’s understand the meaning of scalability and performance of web applications. Though both look similar, in reality, web performance and scalability are completely different aspects.

Web performance and Scalability

What is web performance?

Website performance helps you to drive user engagement and retention. According to research, 40 % of the users abandon websites that take more than 3 seconds to load and don’t wish to come back.

Website performance means the raw speed of an application. It is measured using average page loading time, domain lookup time, server connection time, and server response time.

What is scalability?

Scalability means the ability of an application to deal with a sudden increase in demand. So when you say scalable application, that means it can handle a potential number of concurrent users and resources at a time. It is specifically called load scalability.

Also, in a scalable application, you can easily add new resources and functionality while keeping its structure completely intact. It is called structural scalability.

But there is a twist, Increasing the scalability may negatively impact the application performance sometimes. Therefore we can’t say scalability is directly related to performance. A scalable app may or may not be performant.

According to teach experts, developers must focus on scalability first so that they can easily work on the performance with ease.

Key factors for building high-performing and, scalable applications

A good web developer must take care of the following aspects while building a successful website.

1. Choose a right technology stack

Several technologies can be used to build a good web application such as Node.js, Asp.NET with MVC, PHP, Ruby on Rails, Go, Python, and so on. Some are good for data-heavy operations while some are good for multiple devices.

The choice of technology selection completely depends on the application requirement. However, to build a large-scale web application it is always good to go with the most preferred technologies such as Node.js, React, Angular.

It is important to note that most web and mobile applications are rewritten for scalability, as no single technology can fulfill all your requirements.

2. Caching

Caching can help you to improve website scalability and application performance but it doesn’t solve all the problems related to scalability and performance. Before implementing caching you must evaluate your caching options either by database or local storage.

Caching is a better option if your data is rarely changing, but if it is changing in minutes never cache it. Also, to reduce cache misses you can implement multiple layers of caching with the participation from both the client and server-side.

3. Design databases carefully and use multiple databases

Database design can impact how SQL query works. It is important to analyze databases and fix the design issues for faster performance.

According to the survey conducted by scalegrid.io, using multiple database combinations is useful to fill the gaps in your data needs. In the survey 75.6 of the multiple database types are made up of a combination of both SQL and NoSQL databases.

Multiple Database Types Combinatons

 

Using the functionality of multiple databases helps you to maintain data consistency, reliability, and integrity and thus helps to improve scalability and performance.

4. Make communication Asynchronous

Going asynchronous enables you to handle thousands of requests at the same time, without memory overhead or blocking any request. Also, it lets you do more with the limited resources.

Application with asynchronous code implements a loosely coupled design, based on the principle of separation of concern which leads to the implementation which is easier to scale.

5. Store your data on a remote server or cloud rather than storing it locally

The traditional approach of using a file or block-based storage fails to achieve scalability. On the other hand, with object-based storage, you can achieve a high level of scalability and can store and manage a large volume of data.

For the user, uploads such as static media files use object storage( for example, Amazon’s S3) rather than a local disk as it is hard to scale.

6. Optimize your web pages for higher performance

Web page optimization reduces the loading time of your web pages and makes your app faster to load. You can optimize your web pages by performing the following actions,

1. Optimizing HTML, CSS, JS

2. Enabling prefetching

3. Optimizing images

4. Compressing large files

5. Implementing CDN and caching

6. Using lightweight frameworks

7. Automate repetitive tasks

With automation, you do not need to manage every instance in your web application. As the application grows it is hard to manage everything.

Automating processes and actions in your web application improves performance. For example, you can automate filling out web form fields, help desk with RPA, extracting and transferring data between applications.

In simple words don’t waste your time on the things that can be done by machine.

Bottom line:

To build a successful web application you need to consider a lot of things. The above guideline focuses on the important aspect of building high-performance and scalable web applications to get a quick understanding of critical things in web development.

“If you want to build a high-quality and scalable web application, try DhiWise!”

DhiWise is a 100% developer-centric platform to build web and mobile applications faster”

 

The post A DhiWise Guide to Building/Making Scalable, and High-Performance Web Application appeared first on Coruscate Solutions.

]]>
How to Make App Development Process Faster and Affordable? https://www.coruscatesolution.com/affordable-app-development/ Thu, 19 Aug 2021 09:10:04 +0000 https://www.coruscatesolution.com/?p=25342 In a highly competitive market, companies continuously battle for the attention and loyalty of their customers. They want to reach a large audience group through different channels in the most…

The post How to Make App Development Process Faster and Affordable? appeared first on Coruscate Solutions.

]]>
In a highly competitive market, companies continuously battle for the attention and loyalty of their customers. They want to reach a large audience group through different channels in the most appropriate way.

Thanks to technological innovations in the software world that have changed the ways businesses are operating today. Whether it is a small or large business, everyone wants to connect with customers to grow.

So, what can be better than web and mobile applications?

But building applications is not a simple task. It is a time-consuming process, also the cost of app development, infrastructure, maintenance, and licensing is very high. Business owners and technical leaders are more concerned about the cost and time required for app development.

There are numerous ways for affordable and low-cost app development. In this article, we will walk through the best possible ways to cut out cost and time in app development without compromising on overall app quality.

So without wasting further time, let’s get started!

Ways to reduce the time and cost of app development?

1) Choose a set of the right tools and technologies for affordable and low-cost app development

Every web developer faced the same challenge of delivering the app on time to the market. Gathering market information, Designing, prototyping, testing, debugging, and maintenance are the list of tasks in app development.

However, utilizing the best tools and technologies can speed up the process of app development. Here are some of the best technologies that help developers to accelerate the development process.

Here are few technologies that can help developers to build apps faster and affordable.

Affordable and low-cost app development

 

1. Node.js

Node.js is the most popular backend technology for app development. Node.js is designed to build scalable network applications. It is built on the event-driven architecture capable of asynchronous I/O.

It enables developers to create extensible, high-performance, cross-platform applications with ease. The technology is supported by a large group of developer communities and used by big organizations such as Linked in, Walmart, SAP, and Amazon web services.

The technology is simple to learn and implement. Building an app with Node.js saves a lot of time and money.

2. React.js

React.js is the open-source component-based javascript library for front-end application development. It is a lightweight, declarative, and easy to learn library supported by the large development community.

Building your own component is time-consuming and costly. Instead, using pre-built libraries saves your development time and cost. There are pools of libraries to support React development so that you can easily add new functionalities to your existing application.

According to the Stack overflow developers survey, React is the second most popular web framework for app development.

3. Kotlin

Kotlin is the popular programming language recommended by Google for mobile application development. It is concise, safe, interoperable with Java and other languages, and provides code reusability between multiple platforms for productive programming.

It is the best replacement for Java and has much simpler and shorter code than java for the same problem.

These are just a few technologies there are many more, such as MongoDB, Angular, flutter, swift, and so on. It completely depends on your problem to choose the right technology that reduces your app development cost and time.

2) Automate repetitive tasks in app development

Automate repetitive tasks

Automating repetitive tasks saves developers time and cost. Also, introducing automation into your software development lifecycle and infrastructure is the most efficient way to improve your code quality.

Using continuous integration tools can help developers a lot, by regularly integrating the changes in the centralized repository. You can use advanced tools such as GitLab, Jenkins for continuous integration.

Furthermore, you can use platforms that can generate code automatically for your business logic with the minimum input.

3) Use good software development architecture

software development architecture

 

Having a good software architecture is important for app development. Having a good architectural pattern increases the quality of the application and helps to manage the app complexity making the platform faster and more efficient.

A good architectural pattern helps you in code maintenance, prioritizing conflicting goals, risk management while reducing the time to market.

The widely used software architectural patterns include layered architecture, event-driven architecture, clean code architecture, and model view controller architecture.

How much does it cost to make an application?

The cost of app development depends on multiple factors such as the number of functionalities, number of screens, the complexity level of the backend, UI, UX, and to whom you are hiring for app development.

To get a clear idea about app development costs, let’s discuss some real-time applications and their approximate cost structure.

(Note: The cost of app development mentioned here is based on expert analysis across the globe. The number may slightly vary depending on opinion and calculations)

1. What’s App

In total, What’s app like app can cost you $150,000-$200,000 to execute the project.

2. Facebook

A Facebook-like application can cost you approximately up to $ 500,00 including its all features and functionalities.

3. Instagram

Instagram like the application can take you up to $60,000 including its main features.

4. Uber

The cost of building an Uber-like application can go up from $120,000 to $154,000 including all the features and functionalities.

Summing up

From the above discussion, we can conclude that building a web or mobile application can take potential time, money, and effort. But it is possible to make your app development process faster and affordable with the solutions we have discussed above.

If you are finding the best solution to cut your development time and cost, Try DhiWise and overcome your development challenges while reducing your cost and time of app development.

The platform is designed to speed up the development process by supporting multiple technologies such as Node.js, Rect.js, and Kotlin. It also supports clean code architecture. It generates application source code automatically with the minimum input.

Overall, it enables you to build a high-quality, scalable application faster without breaking your bank.

To know more about DhiWise please visit our official website today!!

The post How to Make App Development Process Faster and Affordable? appeared first on Coruscate Solutions.

]]>
Unlock Development Team Productivity With DhiWise https://www.coruscatesolution.com/improve-development-productivity/ Fri, 13 Aug 2021 10:40:18 +0000 https://www.coruscatesolution.com/?p=25305 In the age of rapid technological changes and disruption, it became critical for the software development industry and its development team to improve their performance and grow faster to stay…

The post Unlock Development Team Productivity With DhiWise appeared first on Coruscate Solutions.

]]>
In the age of rapid technological changes and disruption, it became critical for the software development industry and its development team to improve their performance and grow faster to stay ahead of the competition.

Software development is a creative process that has the capability to solve complex problems in an innovative way. In order to succeed, development teams work rigorously to outperform their competitors.

However, it can be ugly, convoluted, and frustrating at some point making your development team less efficient and tiresome.

So, how can you support your development team to work efficiently rather than being stuck in a difficult situation? This is what exactly we are going to discuss in the blog post!

1. Minimize Repetitive tasks in IT project development

Minimize Repetitive tasks

Being an IT professional, you probably feel like you’re wasting way too much time on repetitive tasks such as flipping back and forth between outdated software systems, code management, upgrading software, documentation, generating database schemas, and API integration.

How can you minimize such repetitive tasks? The answer lies in automation.

Automating repetitive tasks in software development allows organizations to speed up their IT teams.

For example, APIs are the components that define how apps or another client must interact with the provided services, the capability of the services, and its data types. Creating API documentation is crucial for its usability, integration, and maintenance.

The documentation should be clear concise and simple to understand. However, creating API documentation and its maintenance became a headache for developers. The problem can be solved by generating documentation for the final users in an automated way to save developers time.

There are multiple tasks in IT project development that can be automated to improve the developer’s efficiency.

2. Improve Team Collaboration and sharing resources

“Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results.”- Andrew Carnegie

Improve Team Collaboration and sharing resources

The remote development team and long-distance clients becoming increasingly common. Poor collaboration among a team increases the risk of low work efficiency. On the contrary good collaboration addresses issues associated with team communication, Project and task management, and file sharing.

Overall, effective collaboration saves time, speed up development and improve team relationship to achieve common business objective.

3. Write clean code: Easy to read, understand and change

 

Write clean code

While writing a software program your code should be clean so that it will be easy to read, understand and change. Working with the code that others will work on makes it evident that clean code is important.

To write clean code developers need to follow good practices such as,

Check your naming conventions and keep them clear and concise

• Use the same name pattern for similar functions, for example, GetUpdates(), AddUpdates()

• Try to minimize the use of the same code block with a better alternative.

• Keep database requests simple and effective

Writing clean code elevates the code quality. Naturally, it enables developers to discuss code clearly with the team members and clients.

Further, modifying code to add new features is a continuous process to keep your software updated and functional. With clean code, developers can easily add new features to the existing code.

Writing clean code has the following advantages:

Simplify team development with code easier to understand.

Makes code maintenance easier and quicker

Improves code quality by reducing the number of errors

We have discussed the three ways conducive to high productivity in development teams.

Improve your development team productivity with DhiWise

DhiWise is the web and mobile application development platform that helps you to build successful apps faster.

1. DhiWise minimizes repetitive tasks with automation

Minimizing repetitive tasks in software development saves developers time and lets developers focus on more complex issues, improving team productivity and app quality.

Here are a few tasks automated by DhiWise in app development.

Auto-generates APIs

Automatically generates business logic/ source code with few inputs

Auto-generated API documentation

Set authentication and authorization with few inputs

Create input database schema with few inputs

2. DhiWise supports team collaboration and code sharing

DhiWise provides a secure environment for effective collaboration and code sharing among the team members. It empowers remote teams to securely share code resources from any location, at any time. Thus, it lets everyone in the development team be on the same page and reduces inefficiencies.

3. DhiWise enforces developers to write clean code

DhiWise generates 100% clean code so you can build scalable and maintainable applications with high quality. Thus it saves developers time in training to write clean code, code maintenance, and app scaling.

Overall, DhiWise helps you to improve development team productivity while maintaining the app quality.

Know more about DhiWise and try using DhiWise Today!!

The post Unlock Development Team Productivity With DhiWise appeared first on Coruscate Solutions.

]]>
How to Solve Web & Mobile Application Development Challenges With DhiWise https://www.coruscatesolution.com/web-mobile-app-development-challenges/ Wed, 04 Aug 2021 12:18:30 +0000 https://www.coruscatesolution.com/?p=25272 The on-demand services have disrupted numerous sectors including transportation, e-commerce, education, hospitality, and Healthcare. Thanks to higher internet speed and cheaper data plans it is easy to find and get…

The post How to Solve Web & Mobile Application Development Challenges With DhiWise appeared first on Coruscate Solutions.

]]>
The on-demand services have disrupted numerous sectors including transportation, e-commerce, education, hospitality, and Healthcare. Thanks to higher internet speed and cheaper data plans it is easy to find and get things online with the click of your fingertips.

Even the established business models are transforming to get synchronized with the digital ecosystem and to grow their business.

However, the growing digitization and increase in on-demand services have raised the demand for web and mobile applications development. 

The following figures reflect how app development has gained high momentum. 

To fulfill this growing demand software service providers and developers are continuously working hard, but still, some challenges are difficult to overcome in app development. Fortunately, with DhiWise developers can easily overcome those challenges. 

Web and mobile app development challenges faced by app developers and how  DhiWise can help to overcome those challenges.    

Rapidly changing technology                                                                               

Problem: 

We are living in a fast-paced technological era where everyone needs to keep up with the latest trends and changes in core technologies to stay ahead in the competition. 

Any advanced application built today with the latest technologies will be outdated in a few years, if not maintained and improved according to the market requirements.  

Therefore, for developers, it is essential to use the best technologies that are continuously upgraded to keep up with the trends, user requirements, and market changes. 

Solution:

DhiWise is an application development platform that helps developers to build web and mobile applications efficiently using the most popular technologies which include,

  1. Node.js
  2. Kotlin
  3. Mongo.DB
  4. React.js  

And the support for new technologies such as Flutter, Angular.js, Swift, Laravel, and more are coming soon.

The platform eliminates the need for manual installation of development software on your devices, saving your device resources. It also helps you to easily upgrade your favorite technology to its latest version.

Remote development team

Problem:

The covid-19 restriction has forced many organizations to work remotely. Having a remote development team for software projects has its own challenges, such as collaboration and sharing of code resources.

Solution:

DhiWise supports remote development with secure module-specific access. It provides a collaborative environment for the development team to accelerate application development.

Poor code quality 

Problem:

For any application quality is critical, you cannot compromise on the quality of the application whether it is a small or large app. Especially, if you are working on a big project with a large development team, it is difficult to maintain the app code and thus reduces the app quality. 

Solution:

DhiWise supports Clean Code Architecture and thus generates 100% clean code. Therefore, you don’t need to worry about training your development team for writing clean code. 

This functionality helps developers to build highly scalable, maintainable, and testable applications with high-quality code. 

Difficulty in building customized application

Problem: 

Building customized web and mobile applications are time-consuming and require a lot of effort. Using low code and no-code platforms reduces the time and effort for building applications but both of them don’t provide the required flexibility in programming to build customized apps.

Solution: 

DhiWise empowers developers to build customized applications faster with full flexibility in coding, making your application unique and more secure as developers know how things are working in the app which is not possible using low code and no-code platforms. 

Slower development speed

Problem:

The repetitive task in application development reduces the developer’s efficiency and can lead to multiple errors. Overall, it makes the development slower and stressful. 

Some of these tasks include manually creating database schema, documentation, and writing code for API integrations, etc.

Solution: 

DhiWise reduces most of the repetitive tasks by automatically generating source code with the minimum input, also you can generate Swagger documentation for your application, auto-generate APIs, set authentication and authorization in the application, and much more.

Building Secure applications

Problem:

Reverse Engineering of your app code can be the biggest threat to your business and customer information. Developers should enforce cybersecurity to their application code to avoid reverse engineering of your application code. 

Solution:

DhiWise enforces cybersecurity to your application code making it difficult to reverse Engineer and avoids potential threats from attackers.

Conclusion

Developing an application with the best quality within a limited time and budget can be difficult. However, delivering quality applications faster to the market has many advantages such as, 

  • Better customer satisfaction
  • You can get early feedback for app improvements
  • Helps you to understand market requirements
  • Minimizes the chances of app failure

In this article, we have seen how DhiWise can help you to overcome most of the application development challenges and accelerate your app development while maintaining its quality. 

Try DhiWise Today!

The post How to Solve Web & Mobile Application Development Challenges With DhiWise appeared first on Coruscate Solutions.

]]>
15 Successful mobile app launch strategies you should try and validate yourself https://www.coruscatesolution.com/successful-mobile-app-launch-strategies-2/ Sun, 10 Jan 2021 05:53:35 +0000 https://www.coruscatesolution.com/?p=25166 With more and more people turning towards mobile apps to carry out their daily tasks, there are plenty of apps operational for almost all kinds of businesses. If we go…

The post 15 Successful mobile app launch strategies you should try and validate yourself appeared first on Coruscate Solutions.

]]>
With more and more people turning towards mobile apps to carry out their daily tasks, there are plenty of apps operational for almost all kinds of businesses.

If we go by statistics, over 300 app stores are available worldwide for businesses to launch their apps, according to the Business of Apps article.

If we only consider the top two app store data, there are more than 3.3 million apps available on Google Play Store and more than 2.2 million apps available on the iOS App Store. However, this counting does not stop here.

The competition is getting fiercer every day, with an average of over 150 new apps per hour getting launched on Google Play Store and over 40 new apps per hour getting launched on an Apple App Store worldwide, according to Statista.

For everyone, who wants their app to get successfully launched in this cut-throat competition, the first and foremost thing is understanding their space.

However, the problem does not stop here. According to a recent business insider report, the trouble launching the app is neither the design nor the development, but its marketing.

Yes. It is critical to leverage a comprehensive app launch strategy for paving the way to a successful launch, and many find this the most challenging part.

So, here we are with a detailed guide on mobile app ideation to development and marketing to set your app for success for years to come.

Pre-app-launch strategies

Market research:

Before going ahead with the app development, you need to understand the industry you are targeting and thoroughly go-through its norms.

Also, you need to conduct in-depth market research to know your user demographics, behavior patterns, strong & weak points, etc.

You must get to know the leading players and competitors in your niche, analyze their products, user reviews/feedback, and see where they fall short.

By doing all the above steps in advance, you will know the demand and opportunity for differentiating your app from the competition.

It is crucial to ensure your app idea does not end up going head-to-head with anyone but offer real value to your customers and make your app even better than the competition.

Get your digital home:

Well, in today’s day and age, it is better not to limit your presence just to the app store, so you must create a digital home for your app.

Register a domain and create a simple yet engaging web landing page for your app with all the features and launch date of your app.

Besides, your landing page must have a call-to-action (CTA) and a contact form for the interested users. This way, you can attract more users and leads.

Create social media hype:

Once you are digitally present, now it is time to expand your web presence through social networking.

Social media is a powerful tool to generate pre-launch interest in your app among the masses. You can also gain early sign-ups through social media.

But first, you must identify which social media platforms are the most popular among your targeted users, then register the accounts with that platform.

Now you can start building the followers base by sharing the content related to your soon-to-be-launched app. You can also run targeted ad campaigns to gain more traction from social media.

Decide platform dependency:

When it comes to launching an application, it is no longer enough to stick to just one platform. Your app needs to be available across multiple platforms to expand your reach in the market.

Cross-platform application development is also a more cost-effective app solution for your business in the long-run.

Create a buzz around:

You must start advertising your app before the launch (apart from social media) to generate awareness of your app.

But remember, every aspect of your app-marketing must align with your targeted user-base, i.e., app store listing, content marketing initiatives, press kit collateral, social media presence, visual representation, website messaging, etc.

You can also participate in communities or forums relevant to your market and popular with your target audience.

Videos formats tend to generate higher engagement, as they are one of the most expressive ways to market your app UI and help you establish a voice and communicate the app’s capabilities.

Test your beta-version:

Before you launch your mobile app in the market, test its invite-only beta version because what is obvious to you might not be for someone else.

Also, users may not necessarily use your app the same way you intended. Therefore, getting initial conceptual feedback from your potential users can help validate your app design.

The beta test, sometimes preceded by the alpha test (a very early development stage) for most apps. You can conduct both.

By conducting the beta test for your app, you can also fix bugs and expensive UX/UI errors early before a full-scale app launch.

Additionally, these beta-testers can help you get your initial app-store reviews and be your app-ambassadors.

Leverage goal-oriented app analytics:

Monitoring usage behavior and engagement through in-app analytics help you optimize your marketing strategy and safeguard your app’s success.

You ground your app by a system for regularly recording your KPIs that are most relevant for your target audience and business goals.

You can also consider building a readily accessible and intuitive in-app feedback and customer service channel for users to engage with more personalized campaigns and increase loyalty and retention.

App-launch strategies

Prepare the visuals:

Have visually engaging screenshots of your app in-hand before launching your app to the app store to make your app-launch easier and attract more users. You can also prepare a press kit for your app in-advance.

Get testimonials from your beta-testers:

In the app store description, you will need a few testimonials highlighting the use cases of your app, where you can use your beta testers’ feedback and testimonials.

Firstly, open a communication channel between you and your beta testers to address whatever questions, suggestions, and comments they have for your app.

For best results, you can build the feedback loop into the app itself, i.e., in-app messaging, surveys, etc. So, testers are not required to leave the app to reach out to you.

Create Content:

Content is the cornerstone of any successful app marketing strategy. You can create content as blog posts, email marketing copy, guest blogs, landing pages, press releases, social media content, website copy, etc.

You can pre-schedule any of the above contents, which explains more about your app to go live on your launch day to reach your users to get your app.

Pitch on app stores:

Initially, it is advisable to launch your mobile app on just a single platform because it will help you gain the highest possible concentration of users and ratings.

Also, in your initial stage after the launch, you might make lots of improvements to your app, and having your app on a single platform will help you streamline those updates.

Once your app is more established on the targeted app store, you can launch your app on multiple platforms.

If you’re unsure about which app store to launch your app first, do some research and find out which app store is the most popular among your target market.

App store optimization:

You must carefully craft your app store description, as in most of the app stores, users only see the first few lines of your product at first glance unless they click through to read more.

Hence you have just a few lines to convince potential users to download your app. Make sure these lines clearly explain what problem your app will solve for the users.

Well, writing a great product description is not enough. You must ensure that your app ranks prominently in the app store search results.

For that, you need to use the language and tone your users speak in your app description and strategically invest in App Store Optimisation (ASO) to rank higher in the marketplace.

Don’t confuse ASO with SEO. While both are important, you need ASO to get your app rank higher just within the app store.

Best practices in ASO include optimizing your app title and description with relevant keywords used frequently by users or competitors.

Higher ranking and catchy content will help your app stand out in the app store and get a fair number of initial downloads.

Post-app-launch strategies

Active user-engagement:

After the successful launch of your app, you can focus on increasing your user-base and enhancing the user-engagement in your app.

Though increasing numbers is crucial, you shall not forget that engaged users are more likely to convert and make in-app purchases.

It is critical to ensure that users leave with a positive experience on your app, which leads them to come back for more.

And what could be the better way to give users a positive experience than Communication?

You can reach out to your customers and make them feel valued with tools like push notifications, in-app messaging, special offers, customized content, etc.

App performance optimization:

You must monitor and optimize your app-performance to understand the usage pattern and UX of your app. This way, you can increase the customer satisfaction and user retention level of your app.

You can monitor app store rankings, download trends, feedback streams, etc., on social networks or Google Alerts to assess the app-performance.

Social media can also offer valuable insights into user perceptions about your app because social media is the first place where users complain about what is wrong with your app.

You can never release a bug-free app. But by early monitoring the app performance, you can fix those bugs while your app is still hot among your user-base.

App-version update log:

If you want to keep your app alive in this fiercely competitive market, you must update your app versions by adding new features or bringing an attractive UI.

You can send these update logs to your app store pages or have a dedicated update log page on your website. So, users can easily see the changes you have brought to your app over time.

You can also send push notifications and in-app pop-ups for users to see a breakdown of your app version-update. You can also create hype about your Coming Soon features.

Are you ready to launch your app?

To succeed in the current fierce competition, it is not just enough for you to have a Million-dollar idea, but you also need to know how to market that Million-dollar idea.

Well, do not worry. Coruscate is here to take the full responsibility of developing the full-fledged app with the best app-launch strategy for your Million-dollar idea.

Let’s have a call!

The post 15 Successful mobile app launch strategies you should try and validate yourself appeared first on Coruscate Solutions.

]]>