The basic idea behind IPO is to raise funds for a company. However, there are some other benefits which come with going public. The company can raise funds through secondary offerings as it has already gained access to the public. They can compensate employees through stock compensation. Merger and acquisition may become easier. Some companies even conduct an IPO because of prestige and credibility it permeates.

When a company decides to conduct an IPO, it needs a lot of market research to be done. They should even choose the right time to sell the shares at a high price. However, once the startups make a victorious entry in the stock market, they are able to get the wealth that is needed to expand their business. They have to explain their ideas and future plans for business development in much more details to the investors.

There are many startups that have grown and made it to IPO.

1 : Uber

Uber was founded in 2009 as UberCab by Garrett Camp, a computer programmer and the co-founder of StumbleUpon, and Travis Kalanick, who had sold his Red Swoosh startup for $19 million in 2007. Uber came as an idea to Camp to reduce the cost of daily transport as his friends had to pay $800 on the new year’s eve to hire a private driver.

In the late 2019, Uber is expected to raise $10 billion in a largest U.S. initial public offerings till today. The float is expected to be around $76 billion to $120 billion. These figures were analysed by Wall Street Bankers on the basis of undisclosed documents that Uber had provided to the creditors in 2017. The report said that the company predicted that it would double the net revenue to $14.2 billion by 2019. The IPO is definitely going to make its investors.

An Uber investor, Bradley Tusk who signed on to help the company surmount political and regulatory barriers in 2011, own shares said to be worth $100 million.

2 : Trivago

Trivago is a platform to search, compare and book hotels. The search engine can search and compare around million hotels worldwide. Trivago aim at providing suitable accomodation to for your private and business needs.

They have faced problems and started use of Progressive Web apps for smoother user experience. This app even works in offline mode.

The company was founded in 2005 and made its IPO in December of 2016. It was acquired by the U.S. search engine Expedia which is why it was not mentioned in Frankfurt Stock Exchange. However, it was mentioned on US technology exchange Nasdaq in New York.

During the stock, Trivago managed to trade its stock for $11 and was able to raise $287 million. The share is currently valued at $14.40, a good $3 above the original issue price. Trivago continues its success on U.S. technology exchange even today.

3 : Airbnb

With a passion for passion for human connection and an unwavering belief in a mission, it was a million dollar idea that inspired the founders of Airbnb. Airbnb debuted an MVP quickly and iterated frequently to become a $30 billion company.

Airbnb was an idea that came into the minds of two product designers, Brian Chesky and Joe Gebbia. When they moved to San Francisco, they needed help for paying their rent.They thought of renting a spare room in their apartment. They also noticed that renting a hotel room is quite expensive and people needed more affordable places to stay. They used the MVP concept to validate their assumptions. And thus, Airbnb came out with flying colours.

Airbnb is expected to conduct IPO upto June 30th 2019, according to a survey. At a technology conference in May, Chief Executive Brian Chesky said he expected to go public in 2019, “but I don’t know if we will.”

4 : Lyft

It is not a secret anymore that Lyft was born out of necessity. Zimride was the company created by John Zimmer and Logan Green in 2007 to offer ride sharing facilities for students who wanted to go home during holidays and for all persons who needed long distance transportation services. They took it mobile for better expansion of their business.

Lyft is going for an initial public offering in the new year. The offering could value them $15 billion or more. In July, Lyft acquired one of the largest bike-sharing companies in the U.S. for a reported $250 million. Like Uber, Lyft is also considering self-driving vehicles. The revenue for 2017 for Lyft was $1 billion which was 168% more from the previous year.

5 : Slack

Slack is acronym for “Searchable Log of All Conversation and Knowledge.”

Slack is growing leaps and bounds each year. It is the fastest growing startup ever. Within a short period of 2 years, Slack primed for an initial public offering in early 2019, with an estimated valuation above $7 billion. This number is based on the $427 million funding it received in August.

The IPO will be helpful for Slack’s recent activities to expand its platform. In May, Slack said it had 8 million daily active users, with 3 million paid users.

To think of it, there are many other startups who are expected to make it big in the coming years. Mobile apps are truly helping in expanding business and earning many customers. Coruscate can help you in building your personalized mobile app for your business. We understand each startup has its own dreams and goals. We provide solutions which help you in achieving your goals quickly. What are you waiting for? Give us a call. Together, we can help your business to be the next one to make it in the above list!

The post 5 Mobile App Startups Stories From an Idea to IPO in 2019 appeared first on Coruscate Solutions.

From messaging apps to the apps for booking cabs, shopping, or ordering food, apps are making lives easier every day and are generating huge revenues in doing so. According to Statista, we can observe the changing trends of mobile apps, estimated to generate approximately USD 188.9 billion in 2020.

2018 has been a happening year for the mobile apps market. Based on the latest developments, mobile app ideas and ongoing trends, what is it that we can look forward to witnessing in 2019?

Top Mobile App Development Trends to Watch Out For In 2019

Let’s check them out:

1. Augmented and Virtual Realities 

AR and VR are futuristic technologies that deliver a more realistic experience to the users. The use of AR/VR is quite common in the gaming space. And marketers, in particular, have been using this technology to promote their campaigns and target their customers in a more effective manner through this mobile app idea.

In the year to come, more businesses will be seen including AR/VR technology to engage with their customers better and expedite the buying process. Especially as the focus on social media campaigns increases, mobile apps will be developed with elements of augmented and virtual realities so that they’re more interactive. For now, Instagram and Snapchat are the forerunners in that area with their integrated AR filters.

2. Artificial Intelligence and Machine Learning 

AI has been and will continue to be a dominant technology and mobile app development trends as well for the coming era. Even after having been there for quite some time, AI, an app development tool, still has several aspects to be explored so that businesses can realize its numerous benefits.

Recently, the AI implementation has started to couple with machine learning applications (trending mobile app idea). It has shown highly impressive results in analyzing massive amounts of organizational data and equipping the management with valuable actionable insights.

AI and machine learning can help in developing smarter mobile apps that can find the reasoning behind information and deliver a more personalized experience to the users, thus increasing user adoption.

We can look forward to seeing AI and machine learning redefining the mobile app development trends and process in the year to follow.

3. IoT Growth 

Forbes magazine says that IoT realm would grow twice in 2019. Smart homeware total cost will reach the mark of approximately $360 Bn.

For example: during the first month of using the system you set a suitable temperature for yourself. The heater will learn when you come home and set itself to warm up and cool down accordingly. It would allow you to cut expenses without any operations.

The application of IoT in mobile app development is going to be a significant disruption in the coming year. It will make way for more sophisticated mobile apps which will expedite operations, reduce expenses and enhance cybersecurity.

Among the industries, healthcare will be one of the most enthusiastic adopters of IoT for trending mobile apps.

4. Chatbots Application

Chatbots, an app development tool can significantly improve the functionality of mobile apps and they have proven this in the last few years. Their conversational interface increases user engagement and drives app adoption across the organization.

One of the biggest advantages of chatbot application in mobile apps is that with each user interaction, the app will only become more accurate in delivering results.

Many more advantages the chatbots can bring to be in mobile app development trends list in 2019.

5. The Emergence Of Instant Apps

In basic terms, instant apps are native mobile apps that you don’t require to download and install on your phone. They are smaller in size when compared to regular apps and provide the basic functionalities of a website. So, they deliver a great user experience while still not consuming your phone’s memory.

Not only instant apps easy to use but they’re also easy to share with friends. It is going to change our experience completely. It looks like in future we won’t need to install apps at all. Cloud technologies are going to take all the processing tasks to lighten smartphones’ RAM and free memory for users’ content.

6. Moving From Cash Payment To Mobile Payment

radually, the way consumers are shopping and making payments is changing. Earlier, the mode of payment switched from cash to cards and now the trend has moved towards mobile payment apps like Paytm and Google Pay.

These apps help your smartphones assume yet another important role. Considering the ongoing mobile app development trend and progress in the adoption of mobile commerce and consumer preference for m-wallets.

There will be more mobile payment apps seen joining in the next year. Apple Pay is expected to be one of them. The aim is to widen usage of mobile payment systems and unite them to maximize simplicity.

7. Wearables

It’s not long from now when wearable will become a must-have accessory. Over the last few years, there has been a considerable rise in sales of wearable devices.

More people are focusing on personal health management and wearables through mobile applications help them track their progress by updating them on vitals as calories burnt, heart rate, blood pressure etc. These devices also help them follow a healthy lifestyle with sleep pattern information and water intake reminder.

The Rise of Healthcare Apps

In addition to becoming a health necessity for many, they have also become a style statement. There is a growing awareness among people pertaining to lifestyle and personal health. Since these devices require an app to function, there will be a significant rise in the number of healthcare apps in 2019, especially as wearable technology becomes more cost-effective and affordable.

8. On-Demand Service Applications

This category is going to improve our experience of working with service applications like laundry, beauty, delivery, cleaning, taxi, etc and be in trend with mobile app development.

Imagine yourself coming to washhouse after making a timely appointment through the app. Using the geolocating system, it will understand when you come to a place and will automatically make a payment when the washing is done.

9. Security

Today, the majority of smartphone users have a low threshold of trust. Yes, we use more and more apps daily, but do we really believe that our data is completely safe? To be fair, I don’t.

Dual authentication and messages that delete themselves are quite good. How are developers going to make us really believe that our data is unapproachable? Let’s wait and see!

Conclusion

We cannot deny that mobile applications have become an integral element of the digital ecosystem. The skills required in developing customized apps are in on-demand than ever now compelling businesses to take mobility seriously. Businesses should keep an eye on these trends to align their mobile app development trends.

Coruscate is a leading mobile app development company with a focus on leveraging latest technologies to help businesses transform digitally and meet customer expectations. If you have more questions on mobile app development or need to learn more about these trends, please feel free to contact us today.

The post Top 9 Mobile App Development Trends To Be Followed In 2019 appeared first on Coruscate Solutions.

We have listed the possible benefits of having mobile applications for businesses can have. We have also stated how the app can improve your business profitability.

You Have a Direct Contact

With a mobile app, you can have a direct conversation with your target audience. It is akin to messaging your friend and talking to them. Brands can befriend their audience, and increase the engagement level. How?

Let’s assume you are an e-store with a mobile app. You notify the audience about an upcoming sale or, you just tell them you have slashed the prices on certain products. Based on their shopping patterns, and their behavior on the app, you decide to promote the products that they may want to buy. This intensifies their engagement level and even manages to get them back to your app.

The direct connection made via notifications, alerts and other such details helps in improving the conversions and is one of the major advantages of mobile apps for businesses. When you talk to them about the products they are interested in, you have already gained their attention. Now, you simply need to maintain it and make sure they buy from your store.

Helps Get Better Insights

There are apps like Zomato and Yelp that have gained a large amount of traction. When they were launched, like any other app, they had simple features, and a basic premise to help people identify nearby places to visit. However, it was with time that they evolved, and this was because of the insights they had on the customers that used the application. With each use, they realized the difficulties people were facing, and how the app needs to leverage on the opportunities available.

The app will understand customer behavior better with the help of an app. The app’s usage and the things they buy or use will help the owner determine which features tend to attract them, and which ones are least important for the users.

It is not just important from the features perspective; you will also gain insights into how the customer uses the app. Which buttons are often pressed, and at which points in the app do they face difficulty. The data from the app will also help the owner add products or services to their portfolio, closing gaps.

The mobile app is a data mine, which will help the owners gain insights into the customers without running surveys.

Best Mode For Marketing Your Business

Marketing is best done when you do it where your audience is present. Hoardings for instance work because the commuters are certainly not going to miss out on these ads. People will travel, and they will see the hoardings and get an idea about the business or the product recently launched.

Similarly, your audience is going to be on the mobile app. It is also said that they spend a lot of time on the mobile app. This makes it the best medium to market your product or service or even your application.

You can use the in-app advertisements to get to the customers or, even the other premium methods available.

The mobile app development is an excellent investment for easier communication. If you want to release a press statement about a product launch, make sure you do so via mobile, as that will get to the users quickly. Valuable content and context should go on mobile, as that is where the audience is looking for new trends and new content.

Improves Work Efficiency and Productivity

There is nothing like a mobile app if you want to increase the efficiency of the people at work. Develop mobile apps that will automate a few tasks, optimize the existing processes and improve the overall efficiency.

A lot of businesses accommodate remote working and have traveling employees. In order to make the data and file exchange easy, they need a mobile app.

You can develop a mobile app for internal usage or for the employees alone,

which will improve the efficiency within the company and can even lead to increased employee engagement.

You can assign tasks via mobile apps, and make it convenient for the end user to see the messages while on the go. An organization becomes more organized with the help of mobile apps that aim to increase productivity.

Increases The Customer Loyalty For Your Business

Mobile apps are a convenient way of managing the digital rewards program and improving the levels of customer loyalty. You have been running offline loyalty programs but, they require cards and other physical elements, which makes the customer shy away from using the programs.

With digital loyalty programs, you increase the level of commitment expressed by the user and will be able to get them to stay with your brand for a longer time.

With the insights available from your mobile app as well as POS, you will be able to personalize the messages for the end user. This will help you offer promotions and coupons that might interest the user and improve conversions.

The ultimate aim of any brand is a returning customer, and the digital loyalty program confirms this for the end user.

Conclusion

Mobile app can help further your business, and boost the sales targets. You can aim higher and reach your audience in a more strategized way with the help of a mobile app.

Coruscate offers mobile app development services that intend to make your life simpler and easier. We develop simple solutions for the complex problems and incredible ideas you might have. Connect with us to take the discussion further.

The post Benefits of Building Mobile App That Strengthen Your Business Growth appeared first on Coruscate Solutions.

No wonder, the app market is flooded with photo and video apps. From filter apps to slow motion video editing app, there is an app for literally everything. The apps are literally moving a notch higher, fulfilling the user’s goals and exceeding their expectations, every single time.

Vying the top spot as of today is the new camera app released with iPhone X. The Halide app is redefining how a camera app works.

Let’s look at the Halide app in detail to understand the revolution all set to hit this segment.

The Halide Camera App

Halide is a premium camera app designed for iPhone X by ex-Apple designer Sebastiaan de in collaboration with Ben Sandofsky, the Twitter engineer. The app is different from others in the segment as it comes with a self-timer, an updated version of the photo reviewer and other accessibility and experience improvements.

However, the most loved feature is the removal of location data from the photograph before it goes live. So, your location information does not go viral with the photo. It is a gesture based app, which makes it pretty much in sync with the recent trends. The simplified features used by the app helps click casual photos like a pro.

Currently the app has a lot of features that includes RAW, JPG Capture and Sharp shot. Very soon, the developers will be giving it a new look by installing the Apple Watch. This will enable users to remotely frame their shots and set timers and use the shutter speed to make their photos look better.

The Halide app is proving to be a game changing app in the photos and video app segment.

Apart from this app, there are several others that have made it to the top spot, about which people have rarely spoken. Let us introduce the top video and photo apps that you simply cannot ignore.

Top camera apps for iOS and Android

There are other apps specific to either platform i.e. Android and iOS. Each app has a distinctive feature that sets it apart fromthe competition.

Must-have features for camera apps

Cost of developing apps for camera

There is no perfect quote for developing camera app. However, you should know the factors on which the cost of the app depends.

Guess, we have come to the end of camera apps guide, wherein we have taken you through top apps, the most recent Halide app and the must-have features. If you want more information on camera apps and how they are developed, you can get in touch with us. If you want to go that step further and get an app like Halide developed, our team is available at your disposal. We will not only validate your idea but also develop the app for your with user-first, strategy-first approach.

The post Everything you wanted to know about the photo and video apps appeared first on Coruscate Solutions.