Food Delivery App – Coruscate Solutions https://www.coruscatesolution.com Custom Website Development Company Sat, 28 Aug 2021 13:08:39 +0000 en-US hourly 1 https://www.coruscatesolution.com/wp-content/uploads/2019/05/favicon_864edbf3ffd8d240f22ad0efd9a190c7-60x60_d5dff2c2ec67fb43259dd3f73efaacd5.png Food Delivery App – Coruscate Solutions https://www.coruscatesolution.com 32 32 The potential Uber-Grubhub merger is the sign of large-scale food delivery app consolidation coming ahead in the industry: Top 10 ways to save your business in this rapidly consolidating on-demand food delivery app market https://www.coruscatesolution.com/trends-of-the-on-demand-food-delivery-app-development/ Thu, 21 May 2020 16:44:39 +0000 https://www.coruscatesolution.com/?p=23440 In the current #stayathome era, on-demand food delivery business is booming all over the world. The ride-sharing company and UberEats parent company Uber has reportedly made an offer for a…

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In the current #stayathome era, on-demand food delivery business is booming all over the world. The ride-sharing company and UberEats parent company Uber has reportedly made an offer for a tie-up, to a smaller rival Grubhub. This potential combo of Uber-Grubhub is said to make Uber, the largest food delivery platform in the USA, surpassing the DoorDash

According to the survey released by Consumer Intelligence Research Partners, amongst the consumers who have used restaurant delivery in the past 90 days, Uber Eats was used most recently by 34% of consumers, followed by DoorDash (33%), Grubhub (21%), and lastly, Postmates (12%). 

Edison Trends has also released a study of over 190,000 transactions made in the US food delivery market in April, shows that 47% of them belong to DoorDash, followed by Uber Eats at 26%, and then, Grubhub with 23%.

As soon as Bloomberg reported about the potential merger, the Uber’s shares hiked by 2.4% and the Grubhub shares surged 29%. Uber has already tie-ups with the major food chains, from McDonald’s to Starbucks in the market. 

Apart from this, the US-based technology research company Technavio has released its report on the on-demand food delivery services market, and it is poised to grow by USD 104.45 billion during 2019-2023, progressing at a CAGR of over 15% during the same forecast period.

In this rapidly consolidating food delivery app market, you need to advance the app according to the trending technology, to stand the other side of the competition. Let’s have a look at the top 10 trends in the on-demand food delivery industry.

The food delivery medium:

With the help of technology, the future of the food delivery industry will deliver the food via robot, drone, parachute, etc. The best part of these delivery methods is that, they come with their own tracking system which allows users to track their orders easily. 

Melbourne-based Jafflechutes introduced the first-ever float-down eatery. Food delivery through parachute will become the norm in the future. The system has successfully tested with Jafflechutes delivering toasted sandwiches to customers by mini parachute. When customers order their sandwiches, they are asked to wait at the drop location, and at the given time, customers will see the parachute-drop and can catch the package. The company is now working on developing the food delivery tracking system so that the customers can know the exact time of the food delivery.

Eat24 created a custom food delivery robot in association with Marble and Yelp, which is said to be the next big thing. The food delivery robot is about the size of a coffee table and is equipped with a 3D map of the city, sensors, and advanced cameras, which allows the food delivery robot to determine the routes and select the optimized route based on traffic to avail customers the food delivery on-time. The robot automatically selects the most accurate route based on its wheel’s capabilities to avoid entities like bumps, cars, humans, pets, cycles, or other delivery robots.

Zomato is an India-based restaurant aggregator and food delivery startup, which has successfully tested its custom hybrid drone food delivery technology. Drone food delivery is the best way to beat the heavy traffic and deliver food on time. Zomato reduced its current average delivery time of 30 minutes to 15 minutes through this smart solution. 

Multi-delivery channels:

A user-friendly food delivery service is the need of an hour to retain customers. The goal of any food delivery service should be to simplify the online food ordering process and optimize the delivery process. The future of the food delivery industry will see the infusion of new delivery channels for the same reasons.

A glimpse of it is already visible. Recently, Pizza Hut has developed an in-car food ordering system that allows users to buy pizzas while on the road, through which one can place an order by voice and eliminates the need to check the screen, by collaborating with Visa and Accenture.

Domino’s Pizza has partnered with social media giant Twitter and created a platform that allows users to order pizza by simply tweeting the ‘pizza’ emoticon through their custom pizza Twitter profile on Domino’s online delivery service by linking their Twitter account and saving their default order as ‘Easy order.’

People having smart TVs now can order food while bingeing movies and Netflix. Papa John’s Pizza has merged with Apple TV that allows users to browse its entire menu, view order history, customize the order, and place the final order.

➣ Explore new domains:

To increase the exposure and expand your market you can explore the different prospects in the new domain that will ensure a huge audience hit.

➣ Food waste management apps:

As per the researches, almost 35% of the food produced around the world gets wasted. The app-based startups can solve this problem by launching the food waste apps, that tackle this leftover food and provide it to the needy at a lower price. 

Food for All is a similar app offering unsold meals from local restaurants or cafes with a 50% discount, with which one can grab a delicious dinner for $3. Here, the user needs to place an order through an app and takeaway from the restaurant at a given time. 

Food Rescue is the US-based volunteer-driven platform determined to food rescue movements. It supplies over 50 million food-insecure Americans with fresh food from restaurants and grocery stores. 

➣ Pet food delivery apps:

Almost 68% of American families own a pet and over 40 percent of Americans are dependent on online food purchases. Pet food delivery apps are prevalent among the people who are looking for a complete convenient, customizable option, and healthy treats for friends. This increasing demand for pet food has given birth to the number of pet food delivery apps in recent times.

Monster Pet Supplies has launched its pet food delivery app in the UK to offer a hassle-free shopping experience. The app also offers free delivery and order scheduling in case of repeat delivery.

➣ Kitchen display system:

Kitchen Delivery System is an information display screen present in the kitchen backend area. This device directly gets information regarding orders from the restaurant admin panel, which reduces the communication gap and speed up the delivery process.

The latest KDS can get inputs from both the panels and inventory details will also be displayed on the screen so as to decide on the menu. This will increase the overall efficiency irrespective of the type of business model.

➣ Ghost kitchens/Virtual kitchens:

The virtual kitchen is a unique concept introduced by Uber. Uber Eats lists new eateries, snacks, and meals that are only available on their app. This way, UberEats is helping restaurants to dodge the expenses of starting a new physical place by providing convenience to use their kitchen space to serve extra meals.

In the near future not only the ghost kitchens will go mainstream, but mobile kitchens will emerge as well. Take Zume, for example, which launched Zume’s mobile kitchen fleet. Pizza Hut also unveiled a mobile pizza factory prototype last year.

As consumers are mostly relying on food delivery apps, new methods for getting food closer to the end customer is going to evolve. Mobile kitchens will be able to move to where customer demand is highest and meet changing consumer preferences. 

➣ Modern customers:

Your on-demand food delivery app must be based on the target audience. The millennials are said to be the highest consumers of prepared food services. According to reports, more than 60% of millennials visit quick-service restaurants for takeouts or order online for food delivery. 

Keeping this in mind your app should be built in such a way that accommodates their requirements, which include gamification, one-step checkout, instant delivery, effortless ordering, and an advanced delivery tracking system.

➣ Hybrid cloud approach:

Cloud computing is a boon to the on-demand industry. Since a lot of user data is involved in this service, there is no better way to store it than the cloud. Now, hybrid cloud technology has come to the fore, which is nothing but an enhanced version of the cloud. 

In a hybrid cloud approach, more emphasis is given on data security and safety. The fluctuations in data transfer and scale the business can also be handle effortlessly using a hybrid cloud. 

➣ 5G service:

Latency is the time taken to exchange data packets between any two devices, and the lesser the latency, the more is the network speed. 5G is said to have the lowest latency so far and it is expected to be made mainstream by the end of 2020. 

This can substantially lower the speed at which delivery agents are assigned and orders approved by the restaurants. Real-time delivery updates will become more accurate.

➣ Crypto food orders

The rise of blockchain technology will bring a new service niche in the future: crypto food orders. By using cryptocurrencies for orders, companies can eliminate fraudulent activities and enhance the overall UX. 

The food delivery companies that are supporting crypto payments today, are Papa John’s Pizza, Feastly, Lobster Gram, Levy Restaurants, BlockFood, Ufoodo, and Takeaway.com. They use smart contracts to provide transparent transactions. 

➣ Big data

Big data will revolutionalize food delivery services and make them more efficient. Food providers can collect and analyze a huge scope of data including traffic on the road, the impact of temperature on the food, market trends, customer behavior, feedback, and reviews. This way food delivery companies can accurately estimate the delivery time and immediately react to customer complaints, if arises. 

How we can help you to develop on-demand food delivery app

As the food delivery businesses are mushrooming all over, Coruscate will help you build the outstanding food delivery app, with our immense experience of delivering app in the same industry all over the world. 

Partner with Coruscate and you will be able to integrate all the best features or create a few new ones to beat this cut-throat competition. If the idea of a food delivery app business is simmering in your head, all you need to do is contact us. Our team of engineers will get back to you with a customized solution, live demo, and personalized quotations for your idea.

A basic chart for P2P payments app development cost is as follows:

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A step-by-step guide to build an on-demand food delivery app to grab the business opportunity created by the coronavirus outbreak in the on-demand app market https://www.coruscatesolution.com/on-demand-food-delivery-app-coronavirus-outbreak/ Wed, 18 Mar 2020 07:17:52 +0000 https://www.coruscatesolution.com/?p=22743 Unless you are living in the safe bombproof military bunker, you must have heard and read a lot on how coronavirus is bringing the global economy on its knees. Though…

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Unless you are living in the safe bombproof military bunker, you must have heard and read a lot on how coronavirus is bringing the global economy on its knees. Though governments of all countries are working ceaselessly to rescue the global economy from the coronavirus outbreak, different industries are losing a heap of money with every passing day. According to a report by the UN Conference on Trade and Development, the global economy may see an impact of $1-2 trillion due to coronavirus outbreak. And the fact that the coronavirus vaccine won’t be market-ready before Christmas 2020 also influences the performance of the market severely.

However, the coronavirus outbreak has opened up many windows of opportunities for the on-demand food delivery industry. With government authorities imposing rules to shut down cafes and restaurants, people are opting more for on-demand food delivery apps. According to CNBC, Grab’s food delivery business in Singapore has increased by 20% in the last few days as people do not prefer to go out during coronavirus outbreak.

However, not putting delivery workers and customers in direct physical contact has later emerged as the challenge. But delivery companies like Postmates have found the way to deal with that challenge by introducing a few more features in their delivery apps.

Postmates on 6th March 2020 has added a new feature in its app and initiated ‘non-contact’ delivery. The major ambition behind the introduction of ‘non-contact’ delivery was reducing the spread of the coronavirus when its contract workers are delivering ordered meals.

To actualize the ‘non-contact’ delivery, Postmates has added a new feature called Drop Off options which facilitates users to specify how they would like to receive the delivery.

Not only Postmates but Chinese food delivery platform Meituan Dianping has also introduced the same ‘non-contact’ delivery, according to Bloomberg.

So, if you also want to leverage this opportunity created by the coronavirus outbreak in the on-demand food delivery market by developing an on-demand food delivery app, you should consider extra features to deliver the food packages that are coronavirus-free.

In this blog, we will discuss the profitable and result-oriented ways to develop and run an on-demand food delivery business amid the coronavirus outbreak. We will also discuss the steps you can take to deal with any other healthcare and economic crisis in the future. But before all of these, let’s first discuss the basics of the on-demand food delivery app and business.

The on-demand food delivery business basics you should know to move advance

  • The on-demand food delivery app is one of the three types of food delivery apps. These types of food delivery apps include an app for takeaways, an on-demand app for your own restaurant chain with your own delivery drivers, and an on-demand app for others’ restaurants with your delivery drivers. Among all of these, the on-demand app for others’ restaurants with your delivery drivers is the most profitable type of on-demand food delivery apps.
  • You should opt for the gig economy model rather than hiring own delivery staff to reduce operating costs and resources by more than 30%.
  • A single on-demand food delivery app consists of two different apps with different features for drivers and users. A dashboard for admin is also part of the on-demand food delivery app.
  • On-demand food delivery apps are making a huge sum of profit by introducing premium services, taking a commission on every order from listed restaurants, enabling restaurants to give the ads by paying money, taking a rating-based commission, and giving its online space to other companies for ads.
  • Top on-demand food delivery apps are offering remarkable discounts on every order to build a strong user base. But they add distance fees if the delivery distance is higher than 3-4 kilometers.
  • Aligning supply (availability of drivers) with the demand (food orders placed by users) is the major challenge all on-demand food delivery businesses are facing. However, companies have started using AI technology to predict the demand and satisfy it more effectively.
  • To encourage delivery drivers to serve in areas where demand is high, food delivery companies offer them a boost in their per delivery earning. They apply the same strategy even when it is raining as the number of food orders rises significantly during rainy weather.
  • Big food delivery companies form many dedicated teams and build centers to process applications of delivery drivers, distribute food delivery bags, and solve any query of the delivery drivers.
  • Food delivery apps track the speed of the delivery driver while he is delivering to make sure that the driver with the ‘bicycle delivery account’ is not using a car to deliver food.
  • Almost all companies deposit weekly earnings of drivers and restaurants in their bank accounts on a fixed day of a week. Whereas, a few companies let drivers and restaurant owners claim their earned money any day, any time.
  • All on-demand food delivery businesses are promoting transparency with an extensive rating system – delivery drivers, restaurant owners, and users can rate each other.

Top On-Demand Food Delivery Apps

So, now when you know the basics of the food delivery app, let’s move ahead and discuss advance – how to build an on-demand food delivery app during the coronavirus outbreak to leverage the high demand.

The advance – how to build an on-demand food delivery app during the coronavirus outbreak?

Following is the step-by-step guide to plan, develop, and deploy an on-demand food delivery app during a pandemic.

Step 1:

Do not aim to just develop an on-demand food delivery app to earn money from it during a coronavirus outbreak. Instead, focus on long-term goals and use the surge created by the coronavirus outbreak in the on-demand industry to build a strong initial user base.

This means the first step should be all about defining your short-term and long-term requirements & goals and drafting the business plan. Your business plan must include everything from locations, business models, targeted users, app feature set, marketing campaigns, and legal concerns.

Here, you should also identify the ways to ensure the virus-free food package delivery.

Step 2:

Approach an on-demand food delivery app development company, carefully!

Amid the rising fear of coronavirus, different countries are locking down the cities and asking companies to shut down their offices or implement work-from-home policy. So, if you end up outsourcing your project to the app development company of the highly affected country, you will not get excellent output and on-time app delivery.

Moreover, you should also take app development and the delivery time into account as you only have a time window of 60 – 80 days to launch the food delivery app. If you miss this time window, you will miss the business opportunity created by a coronavirus.

Step 3:

After you approach an on-demand app development company, share your business plan or business requirements so that their team of business experts can validate your idea and identify the scope.

Since consultation from experts plays a crucial role, talk to their business experts proactively and discuss everything from the business model, app design, feature set, legality, and marketing campaigns.

On-Demand Food Delivery App Features

Step 4:

Most of the app development companies give you an update on the ongoing app development process daily or weekly. So, whenever they give you the update or show you the basic design and working of the app, do not turn blind eye to it. Ask them straightaway to change the design or feature if you do not like it.

Moreover, keep an eagle eye on the coronavirus outbreak and with the evolving scenario, make necessary changes in your app features, business model, and marketing campaign. After all,  you have to utilize the business opportunity created by the coronavirus outbreak to give an initial boost to your food delivery business.

Step 5:

At last, when your hired app development company delivers you the developed app, make sure it does not have any bugs. Because if there are many bugs in your app and you deploy it without solving them, it affects the user experience. And if your IT partner solves those bugs, it delays the app deployment. Meaning, none of the options is helping you here, except a bug-free app straight from the app development company!

Step 6:

When it comes to running the marketing campaign, be very precise. Do not promote all of your app features. Instead, identify the 2-3 most unique features which can attract more users amid coronavirus outbreak and promote those features only.

Moreover, focus on short-term goals, try to build an initial user base, and do not pay much heed to long-term goals as of now. For instance, you should focus on ‘non-contact’ delivery as it is trending right now rather than focusing on any other common features of the mobile app.

The future – how to sustain the on-demand food delivery app?

The coronavirus isn’t going to stay here forever. But your app will! Thus, it is a vitally important step to adopt the new changes of the on-demand app market in the upcoming future. If you fail to put your app parallel to the market changes,  your app won’t simply survive long.

The following are the top two ways to sustain the on-demand food delivery app.

  • First of all, you should understand the fact that on-demand app development isn’t the one time process. With every new trend and market change, you have to update your app by adding new features. Not only this, but you have to change the feature set of your on-demand app when you introduce a new business model. Thus, you should always hire an on-demand app development company that stands beside you as long as you continue running your food delivery business. Having an on-demand food delivery company always ready for you makes you act quickly to the market change. They make you seize the new business opportunity way before your competitors.
  • Your goals should not be limited to build an initial user base. You should also work on the strategies to keep those initial users into your business sales life cycle even after the end of the coronavirus outbreak. For that, you have to promote transparency, solve their queries quickly, offer remarkable user experience, understand their requirements, and level up the feature set.

How much does it cost to build an on-demand food delivery app to deliver food amid the coronavirus outbreak?

Coruscate is the top on-demand app development company that has developed many on-demand apps for different industries. We accommodate 100+ app developers, app designers, legal experts, and business experts who all work together to make your business journey painless.

We are headquartered in one of the less affected countries from coronavirus and thus, our productivity is still at its peak.

To make you deploy the app in the market quickly, we have implemented a rapid agile app development technique. With this technique, we are now able to develop a bug-free app within 45 days.

We also become the business strategic partner of the startups and help them to solve any technical or non-technical business queries even after the app deployment.

A basic chart for P2P payments app development cost is as follows:

So, to get a personalized quote and share your requirements, please feel free to contact us. Our one of the senior business experts will revert you within 24 -36 hours with free app demo and free consultation.

Note: We do not make clones of any exact application, clone means to us is how better we can execute your app idea with existing app features and experience.

The post A step-by-step guide to build an on-demand food delivery app to grab the business opportunity created by the coronavirus outbreak in the on-demand app market appeared first on Coruscate Solutions.

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HungryPanda, On demand Food Delivery App, Raised $20Mn in Funding. Here’s What You Can Learn from Them to Develop your Food Delivery App https://www.coruscatesolution.com/on-demand-food-delivery-app-top-features-to-consider/ Tue, 25 Feb 2020 12:26:34 +0000 https://www.coruscatesolution.com/?p=22360 HungryPanda, a food delivery service specifically targeted towards Chinese communities located globally, received $20Mn in funding. The company has plans of using all the funds in hiring, product development and…

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HungryPanda, a food delivery service specifically targeted towards Chinese communities located globally, received $20Mn in funding. The company has plans of using all the funds in hiring, product development and global expansion.

Some Facts About the Company

 

  • The company was created with a difference in food delivery service. While most food delivery services targeted anyone with the interest of availing them HungryPanda was targeting a specific community.
  • The platform has customized the platform for the Chinese language users alone. They were targeting people and business communities interested in ordering Chinese food and groceries and who belonged to the community.
  • Along with the first generation locals, they have also targeted the second generation migrants and other Chinese speaking people.
  • With this niche, they have managed to target a good amount of people, and have widened their reach as desired.
  • They have also implemented in-app payment methods such as Alipay and WeChat pay.
  • They have profitable ventures in UK and New York City, and are all set to expand their reach and network.

In the era dominated by on-demand economy, it has become important for your business to carve the niche that HungryPanda has defined for itself.

The online food delivery market will be a $200Bn segment by 2025.

Revenue in the Online Food Delivery segment amounts to US$122,739m in 2020.

Since 2014, digital ordering has grown by 300%. In a span of seven years from 2011, the total percentage of online orders has tripled, from 22% to 68%.

These statistics and the food companies fighting in this niche prove that it is going to be difficult and will require hard work to carve a niche and differentiate yourself.

When you think of on-demand food delivery services, you need to think through the features that will spice them up and make them tasty enough for the customers to choose.

Unique Features to Spice Up your App

 

#1 Scheduling the Order

 

Creating your cart, filling it with the right dishes and then ordering those dishes should be convenient. You should not make your users go through a massive learning to place their order.

Intuitive designs can help create the carts with ease, and allow the users to order their food fast.

So, keep the menu easy to access, add a little drop-down that can take the users to the part of the menu they are interested in, and making adding the items easy. In some cases, you can even recommend food that accompany with the user’s order so that they can add the item fast, and need not think extensively on what to order.

You can even offer customizations to the order to improve their experience. If you want, add some “no charge cancellation” to the menu, making it an experiential conversion for them.

#2 Alerts and Notifications

 

Every single moment from the order to the acceptance to the payments made should be sent via alerts in real-time. this will increase the engagement of the user with your app, and increase their time spent.

You can even tell the user if the delivery executive has picked up the order or have they reached the place. This kind of real-time updates will help the user keep track of their order.

Apart from the order related messages, you can send alerts related to the latest happening in your app, which includes seasonal discounts, changes in the interface and other relevant updates. The more you inform the user, the more engagement you will experience.

#3 Real-time Tracking

 

Once the food is picked up from the restaurant, the user should be able to track the movement of the delivery executive. This will help them know when to expect the delivery executive at their gate. You can also include the movement of the delivery executive to the restaurant in the GPS tracking system. This option allows the user to track the process, and know every detail in real-time. in case the user is out, they will know exactly how soon they have to reach home to be able to receive the order. It saves a lot of their time.

#4 In-app Payments

 

The user should be able to pay for the food during the order placement via the app. This increases the convenience, and they don’t need to keep tab of the payment when they receive the order. Most of you wont have the required cash but, you might be able to pay via your cards or wallet. That’s why in-app payment is an important and necessary feature to add to your on demand food delivery app.

#5 Reviews and Ratings

 

Why is this part of the must-have feature list? For one, you may be able to help another person know whether the app is worth investing in, and whether the restaurant food is good or not. Apart from this, you will also know how good the delivery executive is in the job. The delivery executives are also paid incentives for the reviews and ratings they receive.

This is an important feature as it helps improve the app and its features.

Why Collaborate with Coruscate?

 

If you are planning on a food delivery app development, then it is time for you to collaborate with Coruscate to achieve the right approach and profitable app solution.

A basic chart for P2P payments app development cost is as follows:

  • We have a defined process, which sets us apart. We don’t just grab an app solution that matches your needs. we conduct a thorough research, identify your needs, understand the current situation of your business, analyse the market, define the budget and finally derive the app solution that matches your requirement.
  • Our team is not just passionate about app development, but has the desired experience and expertise. We have people who have knowledge, and keep themselves abreast with latest trends, updates and other aspects. We continuously strive to bring to you the best solutions with our capabilities and utilizing the endless opportunities that come our way.
  • With our experience, we can call ourselves the food delivery app industry experts. We understand the business, and how it functions like no-one else. We have identified the opportunities and also defined the ways in which you can improve your revenue in this segment. As a result, collaborating with us will help you get the desired ROI and results.
  • We don’t just deliver an app solution based on our understanding of your needs. we set your business from the scratch and help you manage the market for food delivery app solutions. We even help you get access to investors and move your way up with funding. We identify the right growth hacks for you.

Get ready to move up the ladder with your on-demand food delivery app the Coruscate way.

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Zomato raises $62 million: you too can generate huge revenues by building a Zomato like food delivery app https://www.coruscatesolution.com/build-zomato-like-food-delivery-app/ Mon, 04 Mar 2019 11:52:15 +0000 https://www.coruscatesolution.com/?p=16806 The Zomato app is used for discovering restaurants and is one of the famous food delivery platforms. According to a news article, it is said to be raising $62 million…

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The Zomato app is used for discovering restaurants and is one of the famous food delivery platforms. According to a news article, it is said to be raising $62 million in a fresh round of funding led by Naspers-backed German food-tech major Delivery Hero.

Zomato’s stakes and other investors

The capital funding is expected to value the Gurgaon-headquartered company at about $2 billion. The funding is a part of Zomato’s ongoing Series I. According to the filing submitted to the Registrar of Companies, Chinese investors Shunwei Captial and Saturn Shine have also participated in the funding round.

Zomato will get a 2% stake in the Deepinder Goyal-led company, Deliver Hero after its 3.5 billion investment in Zomato. And Shunwei Capital’s investment of 350 million will give Zomato a stake if 0.23%. And Saturn Shine pumped in the rest for Zomato to have a stake of 0.36%. These investments have been done immediately after Ant Financial and Sequoia capital backed Zomato to raise $40 million from the US-based investor Glade Brook Capital Partners.

Delivery Hero, a Berlin-based business sold the FoodPanda India business to the ride-hailing company Ola. It has Naspers as one of the largest institutional backers. Naspers is also the largest stakeholder in Swiggy.

Zomato’s advance plans

Zomato has announced the opening of 30000 sq ft ‘Hyperpure’ warehouse in Bengaluru which started in August 2018. It sells supplies like vegetables, fruits, meat, dairy, and beverages to restaurants through a technology-driven platform. Within the three months of launch, Hyperpure, Bengaluru grew and started to supply more than 350 restaurants in Bengaluru by November 2018 and they have more than 1000 merchants today.

In one of its statements, Zomato stated that it works directly with a large network — farmers, mills, producers, and processors —which enables it to provide high-quality-produce at competitive prices. The food-tech firm has more than 100 suppliers in the system.

Zomato has plans to open such Hyperpure warehouses in Delhi and other nine cities by the end of 2019. It also plans to expand to international markets eventually.

This is an out of the box idea and one of its kind initiatives at a scale that breaks down the supply chain so that fewer people are involved and the work is done more efficiently. The founder of Hyperpure, Dhruv Sawhney said that they aim at reducing the food wastage. He also mentioned that each ingredient that is stored at Hyperpure has each little details right from which farm has it arrived. He also mentioned that in the coming future, the restaurants can tell you where your favorite veggies have from and when they have been harvested.

Also Read : 5 Offbeat Features From Zomato and Swiggy to Keep in Mind While Developing Online Food Delivery Mobile App

Zomato Media and other business development of Zomato

One of the Zomato’s units, Zomato Media has also raised an amount of $39.7 million in the last month. Meanwhile, Zomato is also negotiating for selling off its business in UAE to Delivery Hero. These developments come in when Zomato’s valuation is going up to $3 million and it has raised $1 million amount. They say these developments will turn profitable by 2021. Zomato is spending a lot of money to give tough competition to Swiggy.

The new hands-on feature Zomato added for the Indian customers:

zomato gold plan

Subscription model

After the huge success in UAE and Portugal, Zomato has recently launched its Gold subscription in India. It got more than 26000 subscribers within seven to eight hours of its launch. People went crazy to buy the subscription for complimentary meals and drinks. Within the first half of the day, Zomato increased the limit of subscribers and the price.

Mind-blowing, isn’t it? Curious about how did it happen? Let me share some facts that would help you understand the strategy better.

To make this huge success come true, Zomato did a lot of research. Firstly, they knew that the Indian users and their needs were different from any other users around the world. They were aware of the fact that works outside India might not necessarily work in India. They made some tough decisions that supported their luck and the launching of Zomato Gold to the fullest.

A few major factors on which they focused on were:

» Simplicity

At the launch of Zomato Gold, they wanted to keep things very simple for the user. The key phrase as they themselves say was “T&C free”. They kept a standard offer for each participating restaurant. Also, they involved only those restaurants which could really fit in their regime. They made the subscription offer hassle-free for the user.

» Quality

Zomato made sure that they focused more on quality rather than quantity. They wanted to provide their customers with quality food. So, they did not involve all the restaurants in their endeavor. Instead, they only targeted a few restaurants that could provide an excellent service to the Zomato customers.

» Recognition of difficulties

A good businessman always considers what could go wrong. Zomato too focused on the things that were not working out. They went to each restaurant and trained the staff. They didn’t care when they had to take a call to refresh the training. Eventually, the denial of service ratio at the restaurants was brought down at 0.5%.

» Importance of customers

Neither the organization policies nor the growth targets but the customers are what matter the most. Zomato made sure each of the customers was treated well. According to them, word of mouth is most important. “40% of our sales were referral driven”, they quoted on their blog. The stressed on listening to the customers as well as partners in business (restaurants). This gave them insights about what was working and what was not,

» No loss No gain

While launching, they did not care if the prices set for the launch of Zomato Gold were too low. They just wanted to optimize for trials and not for revenue. But it worked and the company could generate a huge revenue by including the subscription feature in their app.

Overall, the strategy worked and Zomato earned huge revenue which became evident when they earned so many subscribers. Indeed, we can infer that including the subscription feature in your app surely helps in a more reliable income.

Zomato Gold is moving now to Auckland, NewZealand to beneficiate the users there too!

Cost of development for Zomato like app

Building a Zomato like app requires minimum 900-1000 hours depending on which features you choose for your personalized app.

According to App store rules, building an exact copy of Zomato would not get you much audience. Our research team can help you in deciding the innovative features for your food delivery app to make your business stand out.

Get in touch with us to discuss in detail the business design and modules of your food delivery app. Our trusted research team will be happy to solve all your queries and get you the best ideas to widen your customer base.

Launch your own Food Delivery App Like Zomato or Swiggy

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